Hi, I’m Anna

Business Coach for Creative Service Providers

200+ Creatives helped

Host of The Creative Business Podcast

Work with Me

Hey, I’m Anna — Business Coach, Podcaster, and Creative Cheerleader

I help service-based creatives attract their dream clients, earn more, and have fun doing it.

If you’ve ever felt like running your creative business is harder than it should be — you’re not alone. I’ve been there. Now, I’m here to show you how to work smarter, market yourself with confidence, and build a business that feels exciting, sustainable, and so you.

I REMEMBER THE MOMENT I DECIDED I NEVER WANTED TO FEEL SO BURNED OUT AGAIN. ONCE I OVERCAME THAT STRUGGLE,

Work with me

My Values

My Values

Authenticity

Your business should look and feel like you. I believe in building brands and offers that reflect your personality, style, and values — not what the latest “guru” says you should do.

Impact

It’s not just about making money (though I love helping you do that too). It’s about creating real, tangible results for your clients and yourself. I believe your work can change lives — and I’ll help you make sure it does.

Freedom

I’m here to help you design a business that gives you more life, not less. That means creating systems, boundaries, and offers that support your schedule, your energy, and your priorities — so you can take Fridays off, go for long lunches, or book that trip without stressing.

Growth Mindset

Success isn’t about getting everything perfect the first time — it’s about learning, adapting, and growing through every stage of your business. I’ll always encourage my clients to try, test, and evolve.

My journey


2011

The Creative Spark

I started my career as a photographer, fueled by passion and excitement for creating beautiful work. I loved the craft, but I had no idea how to run the business side of things.

2019

The Breakthrough

I put my new strategies into action. I raised my rates, started saying “no” to the wrong clients, and redesigned my client experience. Within months, I was booking my dream clients — at prices that allowed me to work less and earn more.

2025

Anna, The Business Coach

I launched my coaching business, combining mindset work, marketing strategy, and a whole lot of encouragement. I also started The Creative Business Podcast to share these lessons with a bigger audience.

2035

Today — Your Turn

Now, I coach service-based creatives all over the world, helping them attract dream clients, earn more, and actually enjoy the business they’ve built. And I’d love to help you do the same.

My Offers

MY OFFER ONE

Private Coaching

This is my most personalised offer — just you and me, working 1:1 to create a business that’s profitable, sustainable, and fun.

Learn more

MY OFFER TWO

Group Coaching & Workshops

Perfect if you want expert guidance and the support of a creative community. My group programs and workshops combine live coaching, practical trainings, and a space to connect with others on the same journey.

Learn more
  • “Working with Anna completely transformed my business. I went from barely covering my expenses to being booked out three months in advance — at double my old rates!”

    ★★★★★

    Sophie, Brand Designer

  • “Anna’s coaching helped me finally believe in my value. I raised my prices, landed my dream client within weeks, and actually enjoy my business again.”

    ★★★★★

    Marcus, Photographer

  • “The perfect mix of strategy and mindset. Anna doesn’t just give you a plan, she gives you the confidence to follow through.”

    ★★★★★

    Leah, Social Media Manager

Meet the team

Jess Martin

CLIENT SUCCESS MANAGE

Jess is dedicated to making sure every client feels heard, supported, and on track to achieve their goals. As the Client Success Manager, Jess works closely with clients to ensure they’re getting the most out of their coaching experience. Whether it’s answering questions, helping with resources, or providing encouragement, Jess is the go-to person for keeping everyone engaged and progressing smoothly.

Jess Martin

CLIENT SUCCESS MANAGE

Jess is dedicated to making sure every client feels heard, supported, and on track to achieve their goals. As the Client Success Manager, Jess works closely with clients to ensure they’re getting the most out of their coaching experience. Whether it’s answering questions, helping with resources, or providing encouragement, Jess is the go-to person for keeping everyone engaged and progressing smoothly.

Jess Martin

CLIENT SUCCESS MANAGE

Jess is dedicated to making sure every client feels heard, supported, and on track to achieve their goals. As the Client Success Manager, Jess works closely with clients to ensure they’re getting the most out of their coaching experience. Whether it’s answering questions, helping with resources, or providing encouragement, Jess is the go-to person for keeping everyone engaged and progressing smoothly.

Fun facts about me

  • I’m an avid traveler and have explored over 30 countries.

  • I have two adorable rescue dogs that often make cameo appearances in her photo sessions.

  • I love listening to classic rock while editing photos and often attends live concerts.

  • I can't start my day without a cup of freshly brewed artisanal coffee.

Your go-to space for real talk about building a creative business you actually love. From marketing strategies that work, to pricing with confidence, to client relationships that light you up — no fluff, just practical advice (and a few laughs).

The Creative Business Podcast